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RATE CARD 


GO TO... Advertiser Policy  Advertising Information  Sponsor a Non-Profit (SAN) Program 

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Basic Ad-types 
Run-of-Site Rates 
Targeted Rates 
Custom Ad-Types 
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BASIC AD-TYPES
These are the ads that show up on our site and are eligible for run-of-site rates.
CODE  DESCRIPTION DIMENSIONS Examples
appear in
new windows.
    W x L
 
P1   Top Right Half Horizontal Banner
(this ad-type only appears on the home page)
234 x 60 Example
P2   Top Right Vertical Rectangle
(this ad-type only appears on the artists & producers main pages)
120 x 240 Example
S1   Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
120 x 600 Example
S2   Middle Right Vertical Rectangle
(this ad-type appears on most pages)
120 x 240 Example
S3   Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
468 x 60 Example
I3   Micro Bar
(this ad-type appears on the sponsors page)
88 x 31 Example
I4   Small Button
(this ad-type appears on the sponsors page)
120 x 60 Example
I5   Large Button
(this ad-type appears on the sponsors page)
120 x 90

Example

I6   Square Button
(this ad-type appears on the sponsors page)
125 x 125 Example

 
JUMP TO...
Back to Top  Basic Ad-types  Run-of-Site Rates  Targeted Rates  Custom Ad-Types 
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RUN-OF-SITE ADVERTISING
 

Your ad will show up on any page where there is an ad-holder that matches the size and location of your ad.

 

Pros:

ROS rates give you the most value for you money because they show up all over the site and because they are cheaper in the long-run.

 

Cons:

ROS is only possible with our basic ad-types.  At this time, we are unable to provide ROS status for custom ads.

 
RUN-OF-SITE RATES
You are not eligible to move to the next pricing tier unless your ad will extend at least 16 days into the first month of that tier.  If your ad will extend less than 16 days (i.e. only 1 to 15 days) into another pricing tier, you will be subject to the b-level pricing rules.
PRICE PER 1000 IMPRESSIONS PER MONTH FOR...
CODE DESCRIPTION 1
MONTH
2 - 3
MONTHS
4 - 6
MONTHS
7 - 9
MONTHS
10 - 12
MONTHS
   TIER 1 TIER 2 TIER 3 TIER 4 TIER 5
 Currently, we are not selling impressions, so the rates you see below are flat, monthly rates.
P1 Top Right Half Horizontal Banner
(this ad-type only appears on the home page)
49.00 34.30 31.85 29.40 26.95
P2 Top Right Vertical Rectangle
(this ad-type only appears on the
artists and producers main pages)
47.00 32.90 30.55 28.20 25.85
S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
45.00 31.50 29.25 27.00 24.75
S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
31.50 22.05 20.48 18.90 17.33
S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
22.50 15.75 14.63 13.50 12.38
I1 Micro Bar
(this ad-type appears on the sponsors page and is free with the purchase of ad-space)
0.00 0.00 0.00 0.00 0.00
I2 Small Button
(this ad-type appears on the sponsors page and is free with the purchase of ad-space)
0.00 0.00 0.00 0.00 0.00
I3 Large Button
(this ad-type appears on the sponsors page and is free with the purchase of ad-space)
0.00 0.00 0.00 0.00 0.00
I4 Square Button
(this ad-type appears on the sponsors page and is free with the purchase of ad-space)
0.00 0.00 0.00 0.00 0.00


JUMP TO...
Back to Top  Basic Ad-types  Run-of-Site Rates  Targeted Rates  Custom Ad-Types 
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TARGETED ADVERTISING
JUMP TO...   Section 1  Section 2  Section 3  Section 4   Section 5  Section 6 
 
You pick the page(s) where you want your ad to appear, and your ad will only show up in the place you designate and on the page(s) you designate.  Targeted advertising is available for both basic and custom ads.
 
Pros:

Targeted ads are cheaper per ad placement up-front.

Targeted ads are available for both basic and custom ads.

Targeted ads allow you to reach a particular part of our audience.  For instance, if you're advertising a musician's conference, you might only want to advertise on the Industry Page where artists and other industry people are most likely to view your ad.  On the other hand, a club that's having a grand opening might prefer to advertise only on the Entertainment Page where the general user is more likely to go and/or the Home Page where everyone will see the ad.
 
Cons:

Targeted ads give you less value because they only show up in one place.  If you need to maximize the number of people who see your ads, this is not the way to go.

There is a separate charge for each placement of your ad.  The first placement is at full price and each additional placement is at half-price.  Therefore, if you want to place your advertisement on the Home Page, the Industry Page and the Features Page, you would pay full price for the highest priced placement and half-price for each of the others.

 TARGETED RATES
Section 1   JUMP TO...   Section 2  Section 3  Section 4  Section 5  Section 6 
You are not eligible to move to the next pricing tier unless your ad will extend at least 16 days into the first month of that tier.  If your ad will extend less than 16 days (i.e. only 1 to 15 days) into another pricing tier, you will be subject to the b-level prices.
PRICE PER 1000 IMPRESSIONS PER MONTH FOR...
RANK/
CODE
 DESCRIPTION 1
MONTH
2 - 3
MONTHS
4 - 6
MONTHS
7 - 9
MONTHS
10 - 12
MONTHS
  TIER 1 TIER 2 TIER 3 TIER 4 TIER 5
  Currently, we are not selling impressions, so the rates you see below are flat, monthly rates.
HOME
4A/P1 Top Right Half Horizontal Banner
(this ad-type only appears on the home page)
49.00 34.30 31.85 29.40 26.95
4A/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
40.50 28.35 26.33 24.30 22.28
4A/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
28.35 19.85 18.43 17.01 15.59
4A/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
20.25 14.18 13.16 12.15 11.14
 
CONVERSATIONS:FEATURES MAIN
2A/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
36.50 25.55 23.73 21.90 20.08
2A/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
24.35 17.05 15.83 14.61 13.39
2A/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
16.25 11.38 10.56 9.75 8.94
 
CONVERSATIONS:FEATURES:FEATURES INDIVIDUAL
1A/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
34.50 24.15 22.43 20.70 18.98
1A/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
22.35 15.65 14.53 13.41 12.29
1A/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
14.25 9.98 9.26 8.55 7.84
 
CONVERSATIONS:EDITORIAL
2B/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
32.50 22.75 21.13 19.50 17.88
2B/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
20.35 14.25 13.23 12.21 11.19
2B/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
12.25 8.58 7.96 7.35 6.74
 
CONVERSATIONS:EDITORIAL:CORRECTIONS
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54

Section 2   JUMP TO...   Section 1  Section 3  Section 4  Section 5  Section 6 
You are not eligible to move to the next pricing tier unless your ad will extend at least 16 days into the first month of that tier.  If your ad will extend less than 16 days (i.e. only 1 to 15 days) into another pricing tier, you will be subject to the b-level prices.
PRICE PER 1000 IMPRESSIONS PER MONTH FOR...
RANK/
CODE
DESCRIPTION 1
MONTH
2 - 3
MONTHS
4 - 6
MONTHS
7 - 9
MONTHS
10 - 12
MONTHS
  TIER 1 TIER 2 TIER 3 TIER 4 TIER 5
  Currently, we are not selling impressions, so the rates you see below are flat, monthly rates.
CONVERSATIONS:DEEP MAIN
2B/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
32.50 22.75 21.13 19.50 17.88
2B/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
20.35 14.25 13.23 12.21 11.19
2B/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
12.25 8.58 7.96 7.35 6.74
 
CONVERSATIONS:DEEP INDIVIDUAL
1B/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
30.50 21.35 19.83  18.30 16.80
1B/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
18.35 12.85 11.93 11.01 10.09
1B/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
10.25 7.18  6.66 6.15 5.64
 
CONVERSATIONS:MIOM MAIN
2B/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
32.50 22.75 21.13 19.50 17.88
2B/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
20.35 14.25 13.23 12.21 11.19
2B/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
12.25 8.58  7.96 7.35 6.74
 
CONVERSATIONS:MIOM INDIVIDUAL
1B/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
30.50 21.35 19.83 18.30 16.78
1B/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
18.35 12.85 11.93 11.01 10.09
1B/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
10.25 7.18 6.66 6.15 5.64
 
NEWS
1B/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
10.25 7.18 6.66 6.15 5.64

Section 3   JUMP TO...   Section 1  Section 2  Section 4  Section 5  Section 6 
You are not eligible to move to the next pricing tier unless your ad will extend at least 16 days into the first month of that tier.  If your ad will extend less than 16 days (i.e. only 1 to 15 days) into another pricing tier, you will be subject to the b-level prices.
 PRICE PER 1000 IMPRESSIONS PER MONTH FOR...
RANK DESCRIPTION 1
MONTH
2 - 3
MONTHS
4 - 6
MONTHS
7 - 9
MONTHS
10 - 12
MONTHS
    TIER 1 TIER 2 TIER 3 TIER 4 TIER 5
  Currently, we are not selling impressions, so the rates you see below are flat, monthly rates.
ENTERTAINMENT
1B/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
30.50 21.35 19.83 18.30 16.78
1B/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
18.35 12.85 11.93 11.01 10.09
1B/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
10.25 7.18 6.66 6.15 5.64
        
ARTISTS:ARTISTS MAIN
3A/P2 Top Right Vertical Rectangle
(this ad-type only appears on the
artists and producers main pages)
47.00 32.90 30.55 28.20 25.85
3A/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
18.25 12.78 11.86 10.95 10.04
 
ARTISTS:ARTISTS INDIVIDUAL
2A/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
36.50 25.55 23.73 21.90 20.08
2A/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
24.35 17.05 15.83 14.61 13.39
2A/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
16.25 11.38 10.56 9.75 8.94
 
ARTISTS:PRODUCERS MAIN
3A/P2 Top Right Vertical Rectangle
(this ad-type only appears on the
artists and producers main pages)
47.00 32.90 30.55 28.20 25.85
3A/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
18.25 12.78 11.86 10.95 10.04
 
ARTISTS:PRODUCERS INDIVIDUAL
2A/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
36.50 25.55 23.73 21.90 20.08
2A/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
24.35 17.05 15.83 14.61 13.39
2A/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
16.25 11.38 10.56 9.75 8.94

Section 4   JUMP TO...   Section 1  Section 2  Section 3  Section 5  Section 6 
You are not eligible to move to the next pricing tier unless your ad will extend at least 16 days into the first month of that tier.  If your ad will extend less than 16 days (i.e. only 1 to 15 days) into another pricing tier, you will be subject to the b-level prices.
 PRICE PER 1000 IMPRESSIONS PER MONTH FOR...
RANK DESCRIPTION 1
MONTH
2 - 3
MONTHS
4 - 6
MONTHS
7 - 9
MONTHS
10 - 12
MONTHS
    TIER 1 TIER 2 TIER 3 TIER 4 TIER 5
  Currently, we are not selling impressions, so the rates you see below are flat, monthly rates.
INDUSTRY
3A/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
18.25 12.78 11.86 10.95 10.04
 
ABOUT US:ABOUT US
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54
 
ABOUT US:FAQ'S
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54
 
ABOUT US:SPONSORS
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54
1C/I1 Buttons:  Micro Bar
(one free with the purchase of ad-space)
0.00 0.00 0.00 0.00 0.00
1C/I2 Buttons:  Small Button
(one free with the purchase of ad-space)
0.00 0.00 0.00 0.00 0.00
1C/I3 Buttons:  Large Button
(one free with the purchase of ad-space)
0.00 0.00 0.00 0.00 0.00
1C/I4 Buttons:  Square Button
(one free with the purchase of ad-space)
0.00 0.00 0.00 0.00 0.00
 
ABOUT US:POLICIES MAIN
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54

Section 5   JUMP TO...   Section 1  Section 2  Section 3  Section 4  Section 6 
You are not eligible to move to the next pricing tier unless your ad will extend at least 16 days into the first month of that tier.  If your ad will extend less than 16 days (i.e. only 1 to 15 days) into another pricing tier, you will be subject to the b-level prices.
 PRICE PER 1000 IMPRESSIONS PER MONTH FOR...
RANK DESCRIPTION 1
MONTH
2 - 3
MONTHS
4 - 6
MONTHS
7 - 9
MONTHS
10 - 12
MONTHS
  TIER 1 TIER 2 TIER 3 TIER 4 TIER 5
  Currently, we are not selling impressions, so the rates you see below are flat, monthly rates.
ABOUT US:POLICIES:TERMS & CONDITIONS
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54
 
ABOUT US:POLICIES:PRIVACY POLICY
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54
 
ABOUT US:POLICIES:ARTIST POLICY
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54
 
ABOUT US:POLICIES:ADVERTISER POLICY
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54
 
ABOUT US:POLICIES:SAN PROGRAM
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54

Section 6   JUMP TO...   Section 1  Section 2  Section 3  Section 4  Section 5 
You are not eligible to move to the next pricing tier unless your ad will extend at least 16 days into the first month of that tier.  If your ad will extend less than 16 days (i.e. only 1 to 15 days) into another pricing tier, you will be subject to the b-level prices.
 PRICE PER 1000 IMPRESSIONS PER MONTH FOR...
RANK DESCRIPTION 1
MONTH
2 - 3
MONTHS
4 - 6
MONTHS
7 - 9
MONTHS
10 - 12
MONTHS
  TIER 1 TIER 2 TIER 3 TIER 4 TIER 5
  Currently, we are not selling impressions, so the rates you see below are flat, monthly rates.
ABOUT US:POLICIES:AD RATES
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54
 
CONTACT US
1C/S1 Top Right Full Vertical Skyscraper
(this ad-type appears on most pages)
28.50 19.95 18.53 17.10 15.68
1C/S2 Middle Right Vertical Rectangle
(this ad-type appears on most pages)
16.35 11.45 10.63 9.81 8.99
1C/S3 Bottom Middle Full Horizontal Banner
(this ad-type appears on every page)
8.25 5.78 5.36 4.95 4.54


JUMP TO...
Back to Top  Basic Ad-types  Run-of-Site Rates  Targeted Rates  Go to End 

 

CUSTOM AD-TYPES

If you would like to place an ad that does not match the size or location of any of our basic ad-types, please contact us for pricing on custom ads.

These and just about any other size you can come up with may be used for custom ads.
CODE  DESCRIPTION DIMENSIONS Examples
appear in
new windows.
    W x L
 
U1   Medium Rectangle 300 x 250 Example
U2   Vertical Rectangle 240 x 400 Example
U3   Large Rectangle 336 x 280 Example
U4   Rectangle 180 x 150 Example
U5   3:1 Rectangle 300 x 100 Example

 

RESTRICTED AND PROHIBITED AD-TYPES
 
Pop-ups, Pop-unders and very large-format banners (such as the ones listed below) are not allowed except in certain circumstances and with prior approval.
 
CODE  DESCRIPTION DIMENSIONS examples
appear
in new windows
  W x L
 
N1   Leaderboard 728 x 90 Example
N2   Wide Skyscraper 160 x 600 Example
N3   Half-Page Ad 300 x 600

Example

N4   Square Pop-Up 250 x 250 Example
N5   Pop-Under 720 x 300 Example

JUMP TO...
Back to Top  Basic Ad-types  Run-of-Site Rates  Targeted Rates  Custom Ad-Types